Why companies are using more style guides than ever?

An investment that guarantees brand consistency and unified criteria between the company departments.
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Your company is not just your product

A couple of days ago I went to one of those cool coffee houses which are into every detail. I placed my order and instantly got my cup of coffee. The problem was that I had to wait for about 20 minutes before drinking it since it was as hot as lava… even with a second paper cup covering the first one

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We need a new logo

A few days ago a family business which has been in business for over 50 years made us a clear request: we need to redesign our logo. To this, our first question was: Alright! But, why do you think you need to do so?

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is your communication truly pushing your business model strategy?

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Rodrigo Guardia
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rodrigo@gonni.co

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