Consumer goods

Food traceability solutions

Issue / Context

business context

In the last few years the percentage of people that opt for brands that manage information transparently has increased. One of these practices is product traceability, a way to precisely locate where and under what conditions a product was made. This traceability was developed so that customers have more tools when deciding what to consume, verifying if what they are buying is authentic and in alignment with their consumer values

With this app that we designed, the objective was for customers to be able to see all of the information available regarding the traceability of a product clearly and quickly — all they need to do is pick something up off the shelf and scan it!


Food, Sustainability, Tech

what we did

User Experience, User Interface, UX/UI, Wireframing, Low and HiFi prototyping.

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