Issue / Context
S4 is a tech-startup in the AgroTech industry, founded in 2015 with the aim of helping farmers maximize earnings and reduce risk in an industry where inclement weather has always been a variable of production.
We were hired to improve the organization’s UX and re-design both desktop and mobile websites, making them more user-friendly to improve retention.
Between 35% and 45% of world harvests over the course of history have been lost due to inclement weather.
Total ag-tech startups founded in 2018 globally.
Estimated market value of the world’s AgTechs by 2020.
Wheat and soybean production will increase by nearly 10% over the next decade.
❝Our clients weren’t able to arrive to the end of the checkout process; something basic, but not so easy in a complex product like S4Index. GONNI took the challenge to redesign our product and were able to do it in a very small time frame. The result of their work made our yearly sales grow.❞
CTO – S4Index